Publications
iPad, Netbooks rekindle discussion about screen sizes - 28/01/2010
New pruducts in the electronics industry drive internet professionals to reconsider the standard web pages screen size.
Podcast - Usability as a competitive edge - 11/12/2009
Mercedes Sanchez talks about the importance of usability not only for web sites but for various systems. Listen to podcast at Jumpcast (in Portuguese).
Handbook of Global User Research - 26/11/2009
Knowledge and experience of more than 50 professionals from 21 countries.
Stories, mistakes and solutions encountered during user experience studies around the world.
WORLD USABILITY DAY 2009
When reusable is not usable! - 12/11/2009
A pioneering study, about usability and user experience in reusable bags, presented on World Usability Day 2009. The aim of the study was to discover how easy to use, practical and comfortable the reusable bags are. These are important factors which can encourage Brazilian consumers to stop using plastic bags, which are so bad for the environment.
How to cut calls - 29/10/2009
An independent study shows how it is possible to reduce calls to call centers by improving the usability of web sites. 60 consumers took part in remote testing.
Usability on e-commerce product pages - 17/05/2009
This independent study analyzes the usability of product pages on 15 e-commerce web sites. Recommendations are presented as well as which web sites came out best and worst.
WORLD USABILITY DAY 2008
Parking meters, need change? - 12/11/2008
An international study evaluates the usability of parking meters in 9 different countries. In Brazil parking meters in Osasco, Greater São Paulo, were evaluated.
Usability also benefits nature - 25/11/2008
An article published on Uxa- User Experience Alliance- web site, about how being easy to use can contribute to saving natural resources.
WORLD USABILITY DAY 2007
Poor usability causes stress - 12/11/2007
A video shows the navigation and heartbeat of a Brazilian citizen using the federal police’s (Polícia Federal) web site to get a passport.
Usability, from a bigger picture - 10/09/2007
Paper about the usability scene in Brazil, presented at the international conference, “Interact 2007” which took place in Rio de Janeiro.
Usability discussion at the Palácio do Planalto - 26/11/2007
A speech, given at the headquarters of the Brazilian government, about the importance of usability for public web sites and systems.
The case is usability - 17/05/2007
Article, published on the portal JumpExec, about two products which were created and released with a focus on being easy to use.
Web site usability improves perception of brand - 09/05/2007
Article, published on the portal PublicidAd, shows how a brand can benefit from good usability.
No prejudice against inexperienced users - 09/05/2007
An article published on Webinsider talks about the cost of not know your target audience and of not trying to make life easier for online consumers, be they experienced or not.
Intranets also have to be easy - 05/07/2007
Article, published on the portal JumpExec, about the the return on investment that companies get when they improve the usability of their intranet.
Usability is key to winning over online customers - 26/04/2007
Article, published on the portal JumpExec, about the 10 most common errors on web sites and how to avoid them.
WORLD USABILITY DAY 2006
Expert Review: Around the World in 36 Hours - 12/11/2006
International study bringing together specialists from 12 countries to analyze various web sites and to present their usability problems, all in 36 hours.
Usability - the difference on the Web - 03/04/2006
Article, publishes on the portal Mundo do Marketing, about investing in usability as a strategy to beat the competition.
Handbook of Global User Research
Knowledge and experience of more than 50 professionals from 21 countries. Stories, mistakes and solutions encountered during user experience studies around the world.
Find out more
Worldwide release
In São Paulo, the co-author Mercedes Sanchez presented and raffled a book during a World Usability Event.See the photos.
Photo: tuliovidal@gmail.com